International Journal of Social Science & Economic Research
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Title:
E-BANKING SERVICES IN PUBLIC AND PRIVATE SECTOR BANKS IN INDIA- WITH SPECIAL REFERENCE TO SBI AND ICICI BANK

Authors:
Dr.P.Chengalrayulu , Dr.A.Nagaraju and Prof.K.Ramakrishnaiah

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Dr. P.Chengalrayulu1 , Dr. A.Nagaraju2 and Prof. K.Ramakrishnaiah3
1. Department of Commerce, S.V.U College of CM&CS, Sri Venkateswara University, Tirupati-517502, A.P.
2. Lecturer in Commerce, Department of Commerce, Government College for Men (A), Kadapa-516002.
3. Retired Professor& Senior Research Fellow (ICSSR), Department of Commerce, S.V.U College of CM&CS, Sri Venkateswara University, Tirupati-517502, A.P.

MLA 8
Chengalrayulu, P., et al. "E-BANKING SERVICES IN PUBLIC AND PRIVATE SECTOR BANKS IN INDIA- WITH SPECIAL REFERENCE TO SBI AND ICICI BANK." Int. j. of Social Science and Economic Research, vol. 5, no. 9, Sept. 2020, pp. 2638-2649, doi:10.46609/IJSSER.2020.v05i09.015. Accessed Sept. 2020.
APA 6
Chengalrayulu, P., Nagaraju, D., & Ramakrishnaiah, K. (2020, September). E-BANKING SERVICES IN PUBLIC AND PRIVATE SECTOR BANKS IN INDIA- WITH SPECIAL REFERENCE TO SBI AND ICICI BANK. Int. j. of Social Science and Economic Research, 5(9), 2638-2649. doi:10.46609/IJSSER.2020.v05i09.015
Chicago
Chengalrayulu, P., Dr. A. Nagaraju, and K. Ramakrishnaiah. "E-BANKING SERVICES IN PUBLIC AND PRIVATE SECTOR BANKS IN INDIA- WITH SPECIAL REFERENCE TO SBI AND ICICI BANK." Int. j. of Social Science and Economic Research 5, no. 9 (September 2020), 2638-2649. Accessed September, 2020. doi:10.46609/IJSSER.2020.v05i09.015.

References

[1]. Uppal R. K., "Customer Perception of E-Banking Services of Indian Banks: Some Survey Evidence", The ICFAI University Journal of Bank Management, Vol. VII, Issue I, February, 2008, pp.63-78.
[2]. Harikant, "Customer Perception towards Computerisation in Indian Banks - A Study of Selected Banks", Thavan IJREB, Vol. 1, No.2, Jan-Mar, 2002, pp.1-8.
[3]. Jayanthi. M. and Umarani. R., "Customer Perception and Satisfaction -towards Internet Banking Services", Zenith International Journal of Multidisciplinary Research, Vol.2, Issue 8, August, 2012, pp.1-10.
[4]. Malika Rani, "Study on the Customer Perception Towards E-Banking in Ferozpur District”, Zenith International Journal of Multidisciplinary Research, Vol.2, Issue 1, January, 2012, pp.108-118.
[5]. Pinki Insan and Sapna Kumari, "Customer’s Perception towards Internet Banking: A Study of Sirsa City", IOSR Journal of Business and Management, 2015, pp 52-59.
[6]. Krishnamoorthy, V. and R. Srinivasan, Internet Banking as a tool for Customer Relationship Management - A Study on Customer Perspective, Indian Journal of Research, Volume 2, Issue 2, 2013, pp 187-190.
[7]. Safeena, R., Abdullah and H. Date, Customer's Perspective on E-Business Value: A Case Study on Internet Banking, Journal of Internet Banking and Commerce, Volume 15, No. 1, 2010, pp 2-8.
[8]. Thanga Glara. K. & Eugine Franco. C., "A Comparative Study on Satisfaction of Customers of Public Sector and Private Sector Banks towards E-Banking In Tirunelveli District”, International Journal of Research - Granthaalayah, Vol.5, Iss.5, May, 2017, Pp.53-62.

Abstract:
Now-a-days e-banking is the popular technology used by banks. E-banking is the outcome of technological innovations and competition. In fact, banks have been using electronic and telecommunication networks for delivering a wide range of value added products and services. The specific objectives of the present study are to analyze the various internet banking facilities offered by the selected public and private banks to its customers and to study the benefits that is provided to the individual customers under internet banking. The primary data has been collected from the customers of SBI and ICICI Bank for the year 2019-20. A total of 120 customers from each of the banks viz., SBI and ICICI Bank were selected from the list obtained from the said banks by adopting simple random sampling procedure (systematic sampling). Under simple random sampling procedure (systematic sampling procedure) at first the first name of the customer in the list given is selected as number one and after words every 10th name of the customer was selected till the number reaches to 120. This paper suggested that the thumb impression is used as a PIN code or Password for Internet Banking to avoid hacker’s money theft in technological banking. It is concluded that the popularity of e-banking is increasing and banks are adopting the latest technology, they are prone towards cyber crimes and greater is the potential for reputational risks also, therefore, there is a need to have sound security controls and strong cyber laws in India.

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