International Journal of Social Science & Economic Research
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Title:
TELECOM INDUSTRY BEFORE AND AFTER RELIANCE JIO

Authors:
Sonu Daniel Sam , Prof. Sneha Kanade

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Sonu Daniel Sam1 , Prof. Sneha Kanade2
1. MBA, Garden City University, Bangalore
2. Assistant Professor, School of Commerce and Management, Garden City University, Bangalore

MLA 8
Sam, Sonu Daniel, and Prof. Sneha Kanade. "TELECOM INDUSTRY BEFORE AND AFTER RELIANCE JIO." Int. j. of Social Science and Economic Research, vol. 6, no. 4, Apr. 2021, pp. 1223-1231, doi.org/10.46609/IJSSER.2021.v06i04.007. Accessed Apr. 2021.
APA 6
Sam, S., & Kanade, P. (2021, April). TELECOM INDUSTRY BEFORE AND AFTER RELIANCE JIO. Int. j. of Social Science and Economic Research, 6(4), 1223-1231. Retrieved from https://doi.org/10.46609/IJSSER.2021.v06i04.007
Chicago
Sam, Sonu Daniel, and Prof. Sneha Kanade. "TELECOM INDUSTRY BEFORE AND AFTER RELIANCE JIO." Int. j. of Social Science and Economic Research 6, no. 4 (April 2021), 1223-1231. Accessed April, 2021. https://doi.org/10.46609/IJSSER.2021.v06i04.007.

References
Analytica, O. (2017). Oxford Analytica. Retrieved from https://www.oxan.com/: https://dailybrief.oxan.com/Analysis/DB254467/Reliance-could-end-up-with-digital-monopoly-in-India
[2]. Chandergupta, A. (2018, April 6). The Economic Times. Retrieved from https://economictimes.indiatimes.com/: https://economictimes.indiatimes.com/tech/internet/jios-entry-led-to-10-billion-annual-savings-for-india-report/articleshow/63637786.cms
[3]. Gupta, D. (2017, February 27). India Today. Retrieved from www.indiatoday.in: https://www.indiatoday.in/technology/features/story/jio-effect-5-reasons-why-indian-telecom-industry-will-never-be-same-again-962875-2017-02-27
[4]. Haq, N. (2018, June). ResearchGate. Retrieved from www.researchgate.net: https://www.researchgate.net/publication/338829654_IMPACT_OF_RELIANCE_JIO_ON_FINANCIAL_PERFORMANCE_OF_KEY_PLAYERS_OF_TELECOM_INDUSTRY
[5]. Multiple. (n.d.). Wikipedia. Retrieved from en.wikipedia.org: https://en.wikipedia.org/wiki/Jio
[6]. Srivastava, A. (2017, September 5). LinkedIn. Retrieved from www.linkedin.com: https://www.linkedin.com/pulse/effect-jio-indian-telecom-industry-arpit-srivastava/
[7]. TRAI, T. R. (2021, January 21). Telecom Regulatory Authority of India. Retrieved from https://trai.gov.in/: https://trai.gov.in/sites/default/files/QPIR_21012021_0.pdf

Abstract:
Reliance Jio is the game changer in the mobile data industry. The company was able to acquire sizeable market share in a short span of time. The study focuses on the changes that Reliance jio introduced in the telecom industry. The end of 2016 saw major reforms in the nation’s telecom sector when Reliance Jio entered the Indian telecom scene as a new service provider wherein all the existing service providers were taken for a ride by Jio’s aggressive strategies in pricing, service offerings and the rise of customer curiosity and thereby subscribers choosing or porting their existing numbers to Jio. The study explores the changes introduced in the telecom company.

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